Kick-start a new career in digital marketing
This practical taster course is FREE, LIVE and led by an INDUSTRY-EXPERT
By the end of this short course of 6 live lessons you will know if digital marketing is the career for you.
And with an industry so desperate to recruit despite the economic downturn, why wait to find out more?
This course serves as ideal preparation for our work experience group.
“Digital marketing… best decision I ever made, lifestyle I wanted, financial security and more me time.” – comment on Quora
INTRODUCTORY TRAINING FOR ALL
Free digital marketing course
This short course has been prepared for complete beginners. You are not expected to have any prior knowledge of digital marketing.
Over the course of 6 taught lessons you will learn about online ads, understand what a good commercial website should look like and try some practical tasks.
You’ll also learn how to career hack your way into digital marketing with a killer CV using LinkedIn.
On this page you’ll find everything you need to know and how to join.
WHAT YOU CAN EXPECT
Why this course?
We want you to feel closer to the possibility of a career in digital marketing.
LIVE instruction
Led by industry-insider
Beginner-friendly
Delivered in plain English
Includes practical tasks
Job hunting advice for 2024
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Essential questions you’re asking us
Here is just a small selection of questions we’ve been asked since our inception.
Click on each to find out more.
What if I don’t know anything about digital marketing?
Can I join if I’m not a complete beginner?
Is there a minimum or maximum age requirement?
Can I join if I’m not in the UK?
How do I check times & availability?
I’ve completed the course – what next?
Can’t see your question here? Get in touch with us via WhatsApp or email.
“I’ve always been interested in marketing but struggled to know a good place to start” – Comment on reddit
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WHAT YOU CAN EXPECT
But I don’t know anything about digital marketing
You are not alone. This introductory course has been designed for beginners with no knowledge of the digital marketing industry.
No pressure
Friendly group
Questions welcome
“i’m fed up pretending I don’t need help to get a job in digital marketing BECAUSE I DO” – comment on Reddit
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WHAT YOU CAN EXPECT
Can I join if I’m not a complete beginner?
If you’ve just started in marketing or you’re working in a different area you are welcome to join us.
This short course is ideal if you have no knowledge of Google search ads, the topics on our curriculum. If you’re unsure, here’s our course content.
“I CAN’T AFFORD TO QUIT MY JOB TO TRAIN FOR SOMETHING I DON’T EVEN KNOW IF I CAN DO YET” – FACEBOOK USER” – comment ON Reddit
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WHAT YOU CAN EXPECT
When is it?
Our group sessions run at non-traditional times each week ensuring accessibility, whatever your personal and work commitments.
Although we expect many people will be in the UK, our group times will also be suitable for anyone in other time zones from Latin America to Asia, see all group times.
“just found out i’ve got MY first digital marketing job with a company I absolutely love. couldn’t be happier!” – ON X (twitter)
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WHAT YOU CAN EXPECT
Is there a min/max age?
We welcome all ages from 17 to 99.
Because of the global shortage of experienced candidates, smart employers can no longer cherry-pick based on age (whether young or mature), education (whether graduate or not) or your clothing style as there are simply not enough people in the candidate pool right now.
“I need A SECOND Career which will fit around my full time job” -comment ON you tube
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WHAT YOU CAN EXPECT
How much is it?
Nothing. It’s completely free.
However – as a way of showing your seriousness and as a motivator for everyone, we ask for a 100% refundable mini-contribution upon joining.
Don’t worry though – we’ll refund you automatically and in full when you have completed the course. And if you leave early we’ll also refund you in full.
We’re funny like that.
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I HOPE THEY’RE WRONG
Meaningful work experience for all? They say it can’t be done
Caroline set up Revellup’s work experience group (our other group) after witnessing the frustration of wannabe marketers and career changers struggling to get opportunities in an industry which rarely recruits inexperienced beginners.
She recognised that digital marketing is also a launch pad into other diverse careers. Often it is during spent in digital marketing over hearing a passing comment that people stumble on other fields such as software development, cyber security, project management or starting their own business; careers they never would have known about or considered previously.
Now her children are grown up Caroline wants to share the inside knowledge she’s gained from more than 10 years in marketing, business and tech with as many people as she can whilst she can.
Caroline teaches this course in her free time on a voluntary basis outside of her work for a US tech giant.
You can read more about Caroline’s 20 year journey from English teaching in a South American field to Revellup here.
Good to know: A warning – Caroline won’t mind us saying that she’s a self-proclaimed over-sharer so have pen and paper ready at all times because her off-topic business and marketing insights will come thick and fast and in no particular order!
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WHAT YOU CAN EXPECT
Can I join with a friend?
Yes you can join with a friend. Each participant will need to sign up individually.
To get the most out of each session we recommend everyone logs in with their own laptop (or phone/tablet) even if you’re sitting in the same room.
Check times & spaces here.
“People make digital marketing sound so complex while it’s one of the easiest fields to enter providing you have a roadmap” – comment ON Reddit
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WHAT YOU CAN EXPECT
When can I start?
After signing up you can start at the next available group time.
Whether you prefer to start right away or wait until next week, the choice is entirely up to you.
Check times & spaces here.
“you only need to enjoy one thing to be successful in digital marketing: people” – comment ON REDDIT
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Your questions
Do I have to be in the UK?
You can join from anywhere in the world.
We’ve organised our group times to try to make it easier to join us from anywhere in the world whether you are in the USA, Latin America or Asia.
You can check the time difference between your country and London here.
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schedules
HOW IT WORKS
Check spaces & join
You can join as many of the groups you want each week until you have completed all 6 sessions or you could join one group each week and take your time, or something in between – it’s completely up to you.
Topics are posted in advance of each group in our WhatsApp group (we’ll invite you in after signing up) so you won’t be repeating topics.
Monday to Friday session times
Reading this on your phone? Scroll right to see full table >>>
| Group times All days/times UK. If you’re outside the UK, check your country’s time difference | Accepting new members? | Ages & backgrounds |
| Tuesday 21:00 – 22:00 | Yes | 17 to 99 All welcome! |
| Thursday 21:00 – 22:00 | Yes | 17 to 99 All welcome! |
| Saturday 07:00 – 08:00 | Yes | 17 to 99 All welcome! |
| Saturday 08:00 – 09:00 | Yes | 17 to 99 All welcome! |
Good to know: To get the most out of the course you will need a laptop, a Gmail account and WhatsApp on your laptop or phone. If you can’t attend or take a break, there is no need to let us know, simply re-join when you can.
howdowesignup
joining needn’t be complicated
How do I sign up?
Use the Sign Up button below or the QR code. A secure Stripe payment screen will open. Remember payment is only a motivator – we will refund you full later.
Within 24 hours you will receive a WhatsApp message (or email) with link to join the group.
Good to know: If you do not have a bank card to make the refundable contribution, please let us know.
WANT WE WANT TO SEE
A diverse group
We would like to give you an idea of the types of people who join our group, but because Revellup is still new below are some of our course helpers’ backgrounds, who helped us create elements of the programme.
| Participant | Knowledge before starting? | Motivation |
| Student | “no idea” | Studying business, not sure what next |
| Teacher | “absolutely nothing and realised I knew even less when I started” | Changing career, also in a Revellup work experience group |
| Carer | “nothing really, never even knew what an online ad was” | Looking at career options, would like any remote job that’s enjoyable and can do from home |
| Programmer | “I’ve had contact with digital marketers through my job, just that” | To improve English |
| School leaver | “Nothing” | To build CV |
| Bank clerk | “Only what friends told me” | “Something to do to engage brain, learn something new during the week, meet other people, might lead to something, no plans yet” |
| Micro entrepreneur | “selling stuff on Etsy & Facebook” | Expand skills and knowledge for own business |
| History graduate | “wasn’t looking for it, never thought about it actually, found it by accident and signed up” | “Thought might be interesting – not something I know anything about” |
| Customer support advisor | “I have friends who work in marketing“ | Starting a family, interested in remote marketing work |
“with digital marketing jobs, you’re paiD to keep learning and if you’re not learning it’s assumed you’re not working” – comment ON X (twitter)
coursecontent
course content
Made for beginners
You will find our current curriculum below. We cover 6 topics. Each is covered in one 60 minute session. From time to time we may change topics if it aligns better with the type of work or industry our participants are going into.
Life’s too short and we do not want to waste anyone’s time.
What are keywords?
Keywords are at the heart of online marketing & advertising. By the end of this lesson you will uncover:
The true power of keywords
SEO versus PPC
The best keywords for any business
Scary keyword traps
Why some keywords won’t work (no matter what you do)
What are online ads?
If you enjoy words and have a competitive or creative side, you will love writing Google search ads. Today you will :
Learn what ad rank is
How & why Google penalises ads
Pros and cons of using automation
Be able to critically pull apart an ad
Write your own ad from scratch
Settings & rules
Businesses can lose vast sums of money unnecessarily via Google’s policies and bad set up. We will show you how to avoid:
Dangerous default settings
Embarrassment with your own account structure
Your ads being cancelled
Losing control and money
Social ads
In this lesson you will learn to create a social ad from scratch and in the process:
Understand difference between social & search ads
Transfer a firm’s tone from site to ad
Conduct research
Write compelling ad copy
Create a great image ad from scratch
Websites
Old websites over time can become unloved and new websites can be built without any thought to the people who will use it.
This means it is incredibly difficult to keep visitors on the website or generate sales.
At the end of this lesson you will know what to prescribe for any sick website which is under-performing.
Career hacks
The website LinkedIn is the home of professional marketing recruitment. By the end of today’s session you’ll know:
Why everyone loves LinkedIn
How to build a killer CV
Why numbers matter
Ways to fill gaps on your CV
What head hunters can do for you
…and how to attract them
Will I get a certificate?
A simple e-certificate is provided upon completion of the course.
Do you accept group bookings?
If you are a charity, corporate, educational provider or community interest group please get in touch via WhatsApp with your requirements.
I’ve finished the course – what next?
If you are considering a career in digital marketing whether for employment, to support your own side-hustle or business we also run a practical work experience group which meets weekly. It aims to recreate the experience of working in a digital ads agency.
If you would like advice on how to use digital marketing as leverage to move into IT / software development, we run careers workshops from time to time. Keep an eye on the website for details.
